2018.06.29

Development update regarding the HD PENTAX-DA11-18mmF2.8ED DC AW (tentative name)

Development update regarding the
HD PENTAX-DA11-18mmF2.8ED DC AW (tentative name)

RICOH IMAGING COMPANY, LTD. sincerely appreciates your support and patronage of PENTAX products.

We would like to present a progress report on the development of the HD PENTAX-DA11-18mmF2.8ED DC AW (tentative name), our next-generation, high-performance Star-series lens, whose development was first announced to the public on October 27, 2017.

Although it was initially announced that this lens would be launched on the market in the summer of 2018, we are pushing back the launch to a later date. We have determined that development will require a greater amount of time for us to achieve the exceptional performance and finest quality that is the hallmark of next-generation Star-series lenses.

We apologize for any inconvenience this delay may cause, and ask for your kind understanding of our development efforts.

Note:

Product name (tentative): HD PENTAX-DA11-18mmF2.8ED DC AW (tentative name)
Initially announced market launch date: Summer 2018
Revised market launch date (forecast): 2019

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